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Sport industry news and insights for the latest broadcast, sponsorship, OTT, technology and endorsement deals: SportsPro Media.
Sponsorship & Marketing - SportsPro
Oct 24, 2022 · The latest in Sponsorship & Marketing news and insights from across the Sports Industry brought to you by SportsPro Media.
2021 in review: The sports business year in deals - SportsPro
Dec 20, 2021 · SportsPro presents a month-by-month look at the deal-making highlights in a year defined by huge broadcast contracts and new sponsorship entrants.
Chelsea ‘consider’ short-term shirt sponsorship amid ... - SportsPro
Jul 4, 2024 · English soccer giants Chelsea could sign another short-term front-of-shirt sponsorship so they are able to land a more lucrative deal should the club qualify for the Uefa Champions League ...
Premier League clubs dominate sponsorship deals across
Aug 11, 2023 · Premier League clubs dominated sponsorship deals across European soccer in the 2022/23 season, with the English top tier averaging almost 60 partnerships, according to a study by SponsorUnited.
The Premier League sponsorship stories that defined the summer
Aug 10, 2023 · The emergence of a new category will be good news for clubs ahead of the looming ban on front-of-shirt betting sponsors from the 2026/27 season. But for some, that is a problem for another day.
What the sponsorship data reveals about the NWSL’s ... - SportsPro
Mar 12, 2024 · The National Women’s Soccer League begins its 12th season buoyed by rising interest, new teams and clear commercial momentum. But what does the data say about the league’s sponsorship proposition?
SportsPro Wire: Sports business news and features - SportsPro
Sports marketing experts on the business benefits of purpose-driven sponsorships and why social impact campaigns resonate with today’s consumers Features Global Miscellaneous. Piracy, original ...
Houston Astros reveal Oxy as first ever jersey partner
Feb 14, 2023 · Major League Baseball’s (MLB) Houston Astros have named energy firm Oxy as their first jersey partner ahead of the 2023 season.
Formula One sponsorship: The past, present and future
Jul 17, 2018 · Robin Fenwick, chief executive of sports sponsorship and events consultancy Right Formula, looks back at the evolution of sponsorship in motorsport's Formula One, and discusses the growing ...