Cathay expands a creator-led Hong Kong campaign across Oceania, using TikTok and an Instagram grid-as-map while linking ...

Strava’s Strength experience adds muscle maps, shareables, and integrations, backed by a Carl Radke event that spotlights ...

Koia, Hilton, Goodwipes and Gozney reveal why customer-facing AI creative needs boundaries shaped by brand promise and ...

A practical Public Relations 101 guide covering PR strategy, media relations, reputation, workflow, assets, and measurement for B2B teams.

McDonald’s UK and Ireland teams with Xbox on game-inspired menu items plus MyMcDonald’s Rewards that unlock in-game cosmetics ...

AI creator discovery can surface credible voices faster, but platform blind spots and cultural context still separate ...

Microdrama app downloads hit 1.45B in H1 2026 as advertisers and creative output surge. Creative density signals tougher ...

Higgsfield’s US$1M film festival doubles as a creator-acquisition campaign, product demo engine and source of reusable ...

CARMA finds public trust in AI rising even as media grows more sceptical and audiences tune out vague corporate AI claims.

Runway says enterprise growth is accelerating as AI video competition shifts toward workflow, security, model choice and cost ...

Kling’s Q2 revenue disclosure gives Higgsfield and other AI-video rivals a public commercialization benchmark.

Tekta gives Publicis clients a single route into NIL activation, but its speed and measurement promises still need live proof ...