Strava’s Strength experience adds muscle maps, shareables, and integrations, backed by a Carl Radke event that spotlights ...

Koia, Hilton, Goodwipes and Gozney reveal why customer-facing AI creative needs boundaries shaped by brand promise and ...

McDonald’s UK and Ireland teams with Xbox on game-inspired menu items plus MyMcDonald’s Rewards that unlock in-game cosmetics ...

A practical Public Relations 101 guide covering PR strategy, media relations, reputation, workflow, assets, and measurement for B2B teams.

AI creator discovery can surface credible voices faster, but platform blind spots and cultural context still separate ...

CARMA finds public trust in AI rising even as media grows more sceptical and audiences tune out vague corporate AI claims.

Microdrama app downloads hit 1.45B in H1 2026 as advertisers and creative output surge. Creative density signals tougher ...

Higgsfield’s US$1M film festival doubles as a creator-acquisition campaign, product demo engine and source of reusable ...

Kling’s Q2 revenue disclosure gives Higgsfield and other AI-video rivals a public commercialization benchmark.

Runway says enterprise growth is accelerating as AI video competition shifts toward workflow, security, model choice and cost ...

Adobe is competing on enterprise trust while Higgsfield uses a US$1M contest to drive creator adoption and public product ...

Farmers’ pink brand shift lifted ad awareness, with stronger gains among 18–34s. Consideration moved in that segment more ...