In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

Nike scored a trademark win last Thursday in a New Jersey federal case against “Air Global” sneakers that look strikingly ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

NBA Commissioner David Stern banned the Air Jordan 1, citing rule violations, but privately requested an autographed pair for ...

A release date hasn’t yet been announced for the latest assortment, but more than 50 rare sneakers released over the past few ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

He also added that his sneakers outsold “everybody,” including Michael Jordan because of the more limited nature of Air ...

The Nike x Doernbecher auction for their 20th anniversary was open for online bidding between October 21 and October 30.

The newest A Ma Maniere Jordan sneaker is on the way. Check our Sneakers news for more upcoming releases and breaking content ...