At just 22, Carlos Alcaraz is already a financial powerhouse, with a net worth that rivals seasoned veterans in the sport.

A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to ...

U.S. women's national team star Catarina Macario has reportedly signed a record-breaking endorsement deal with Nike that will ...

Nike and Ja Morant are teaming up to inspire athletes around the world to bring their own creativity to the game with the ...

The way Michael Jordan and Tiger Woods became synonymous with Nike that type of partnership, because of the NIL market, can ...

Athletic apparel and footwear star Nike (NYSE: NKE) notched a stock market victory for its investors on Tuesday with a more ...

“We believe a recovery is underway,” said Argus analyst John Staszak, and with the company clearing out outdated inventory and utilizing its e-commerce channel to improve pricing, the stock earned an ...

The long wait is over. Auburn athletics is officially "Team Nike." ...

The WNBA star and Nike dropped a player edition of the Kobe V Protro in an Indiana Fever colorway, and they were gone in a ...

Nike faces $1 billion tariff hit as sales decline continues. Company plans price hikes and production cuts while launching ...

Clark - who reportedly has an eight-year, $28 million shoe contract with Nike (NKE) - joins the growing list of well-paid professional athletes who have publicly stated they refuse to spend on some of ...

That night marked a monumental shift in college sports. Under the settlement, Division I schools now can pay players for the ...