Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

The Jordan One Take 5s are now on sale at Dick’s for only $54, a rare 46% discount on the normal $100. While the reviews from ...

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

The Jordan Heir Series sneakers were designed specifically to support women players as they run and cut through the court. By Danielle Directo-Meston E-Commerce Writer If you purchase an ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

I’m calling it now: Nike’s best shoe of 2024 isn’t an Air Force 1 or Air Jordan by way of Travis Scott. It’s not even the exceptionally fast Alphafly 3, which has now claimed both the men’s and ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

The shoe game hasn't been the same since 1964 when, in Eugene, Oregon, Phil Knight founded Blue Ribbon Sports, which, seven years later, was renamed Nike. When the first Nike brand sneaker was ...

"I applaud Asics for its ability to transcend its traditional niche as a performance running shoe brand," Drew Haines, StockX ...

Bella Hines, one of the top recruits in the country, announced her commitment to Kim Mulkey's LSU Tigers and signed a historic NIL deal shortly after.

Following its latest collab with the GOAT in tennis, Nike ... basketball shoes were designed with feedback from 15 of Jordan Brand’s women ambassadors, including UCLA Bruins guard Kiki Rice and ...