Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Step into the new year with fresh sneakers, from the iconic footwear brand that does it all. Inside, the best Nike styles, ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

A fan-favorite Air Jordan from Michael Jordan ‘s Washington Wizards era will soon get its first release in more than a dozen ...

NBA Commissioner David Stern banned the Air Jordan 1, citing rule violations, but privately requested an autographed pair for ...

Among Kiyan Anthony’s eventful summer was attending the 2024 Sneaker Con event in Brooklyn’s Maimonides Park in Coney Island ...

The 12 greatest shoes & boots ever made; iconic footwear styles every man should have on their shoe rack, from Clarks Chukkas ...

Jayson Tatum’s third signature shoe, the Jordan Tatum 3, will soon be released in a stylish new “Zen” colourway that reflects ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...