Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Nike's annual Doernbecher Freestyle collection featuring designs from patients of the children's hospital of the same name ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The online fundraiser event also includes a special opportunity to purchase this year's 20th anniversary commemorative ...

Earlier this year, Sanders’ most-acclaimed Nike sneaker, the Air DT Max 96, began its first run of retros bearing Prime ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

What do you think of Jayson Tatum's newest Jordan Tatum 3 colorways? Check our Sneakers news for more breaking content!

Ahead of the win, which was the Chiefs’ 15th consecutive victory and pushed their season record to an NFL-best 9-0, Kelce ...

Nike has slashed their prices on various sneakers for their early Nike Black Friday 2024 sale. Some discounts in the Nike ...

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...