Fans have a field day mocking Adidas as Ye pulls another hilarious move right after criticizing the sportswear company a few ...

Kanye West went off on a scathing social media rant against Adidas accusing the company of influencing the Google algorithm ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest current rapper challenges the shoe made for the greatest basketball ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business ... Strong demand for its football, running and tennis shoes helped footwear revenues grow by 1%.

Police arrested Mr Walton and Mr Cosby, both 19, on Sunday Two men have been charged with the murder of a Florida high school student, who was shot dead for three pairs of 'Yeezy'-style Adidas ...

In the post, Kanye shared a screenshot of a Google search for his popular Yeezy brand, showing the Adidas website ranking above his YZY website. “Members at Adidas, stop doing this,” West wrot ...

“With this model, we wanted to make a pared-back tennis shoe to really enhance athlete movement on court,” says Ben Herath, Adidas vice president of design in specialist sports. The Speedrame ...

Despite that, Ye is upset. In a lengthy post shared on Instagram last night (January 7), West accused Adidas of attempting to bury his Yeezy brand in online search results, writing, “When you ...

This time, he’s taking aim at partner-turned-rival Adidas, Fear of God founder Jerry Lorenzo and other unnamed designers who ...