Google is bringing Gemini 3.7 Flash, its latest AI model, to Google Search. It is rolling out today globally in AI Mode for ...

Know when to use off-the-shelf AI, when to build custom systems, and what foundations you need before agents can deliver real ...

Google will begin automatically migrating legacy Search campaign features to AI Max in September, with DSAs following next ...

Traditional attribution misses part of the AI buyer journey. Measure access, visibility, demand, referrals, pipeline, and revenue.

Publishers say Google's AI-generated search summaries have reduced referral traffic and may breach a news compensation agreement.

Google's mobile experiment displays participating advertisers' favicons and domain names above sponsored results.

Google has clarified that Merchant Center for Agencies accounts can now link up to 1,000 client Merchant Center accounts ...

Why we care. Companies that believe competitors are trying to manipulate their search visibility have traditionally had few options beyond reporting the activity to search engines. If this legal ...

Google is bringing automated dashboards and conversational reporting to Google Ads and Analytics for faster analysis.

Google said this is a limited test where they add create images, ask about files and brainstorm buttons under the search box.

AI referrals made up 1.1% of publisher visits after AI chats, with most traffic coming from direct visits and search.