Taylor Fritz and Matteo Berrettini, sponsored by the German fashion brand Hugo Boss, took center stage at the BOSS Spring/Summer 2025 fashion show in Milan on Wednesday, September 18.

Anaheim Ducks center Trevor Zegras is dating American singer and social media influencer Dixie D’Amelio. Recently, Dixie attended the Milan fashion week in Italy, prepped up in a HUGO BOSS outfit.

Hugo Boss may have been activating in sport for some time ... In 2022, the brand launched a tennis capsule collection with ...

In May, the soccer star signed a multiyear global partnership with Hugo Boss to create a collection for the Boss brand starting ... Boy and South Korean actor Lee Jong-Suk as well as Italian tennis ...

David Beckham can be seen modelling a tailored suit for the Hugo Boss ... suk and Italian tennis player Matteo Berrettini – who has returned as brand ambassador for licensed Boss watches ...

Part Two,” in London, he and Zendaya chose a vintage Thierry Mugler robot suit reminiscent of the Fritz Lang sci-fi classic ...

David Beckham models for Hugo Boss autumn/winter 2024 campaign - The former footballer is an ambassador for the clothing ...

Legendary British footballer and style icon David Beckham makes his debut appearance in a Boss campaign, marking the start of ...

U.S. tennis star Taylor Fritz came up just shy of taking home the U.S. Open title this weekend, losing to Jannik Sinner in a three-set battle. But aside from making history as the first U.S. man to ...

Hugo Boss and Visa Cash App RB Formula One Team (VCARB) will debut F1’s first fashion-inspired livery since Benetton’s ...

Hugo Boss (BOSSY) demonstrates brand strength and pricing power, with high gross profit margins and a growing loyalty program ...

Hugo Boss has reimagined the race car of the Visa Cash App RB Formula 1 team, creating F1’s first fashion-inspired livery in ...