This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

"Patrick Ewing was a Nike athlete all through Georgetown," former Nike Basketball Head of Category Brad Johnson ... they ...

Forget rare collabs and one-off releases. Nike's best new shoe is a $100 sneaker called the C1ty that anyone can buy.

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

The Jordan Heir Series sneakers were designed specifically to support women players as they run and cut through the court.

The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, ...

Taking a trip back to 1985 when Michael Jordan shattered a backboard with his dunk, which later inspired Nike to model an AJ ...

During his final season with the Chicago Bulls in 1998, Michael Jordan won the NBA Finals for the sixth time, his fifth MVP ...

Hits of red detailing provide the finishing touches on the beautiful basketball shoe. The Jordan Luka 3 "Matador" colorway. / Nike Doncic debuted the Jordan Luka 3 during the 2024 NBA Playoffs and ...

Nike and the Wu-Tang Clan on Saturday officially released one of the most treasured sneaker collaborations of all time — the ...

That’s because Duke has a contract with Nike that runs through the 2027 season. Nike is the exclusive supplier of uniforms, ...

Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball game with its newest Jordan shoe lineup designed for current — and future — WNBA superstars.