In the age of NIL, college athletes are more famous than ever. Now able and incentivized to partake in personal ...

Eric Porter’s basketball shoes have been worn by a variety of professional players, including Olympians Gian Clavell of ...

The result is a shoe that feels at home no matter what surface you put underneath it. Make no mistake, the Nike Zegama 2 is ...

The Nike Dunk has solidified its place as a streetwear staple, and its sleek, simple design pairs effortlessly with NFL gear.

For two generations, American companies have been run to maximize short-term financial returns instead of to produce great ...

The adidas might not be the most popular sneaker brand, but they still have signed a number of NBA stars to endorse their ...

Nike's deal with Michael Jordan in 1984 reshaped both their futures. The Air Jordan I, released in 1985, defied NBA ...

On June 27th, Nike chief executive John Donahoe presided over one of the bleakest earnings calls in the history of the ...

Frances Tiafoe, known for his maximalist style on and off the court, thinks men’s tennis fashion is just getting started ...

Panel discusses $2.8 billion settlement for Black college athletes, potential revenue sharing, and policy implications. Learn about the impact on Black student-athletes.

These will be available exclusively through the Nike SNKRS website and app. The Nike Ja 1, Morant's debut signature shoe, was ...