The previous version of the shoe merged the brand’s FuelCell and Fresh Foam cushioning technologies into one sneaker.

Under Armour has kept WNBA star Kelsey Plum in eye-catching player edition (PE) shoes throughout the season, and now, the ...

In the age of NIL, college athletes are more famous than ever. Now able and incentivized to partake in personal ...

Nike has become a huge part of the NBA culture with many players endorsing the footwear. Here's the 10 all-time greatest Nike ...

After years under the Nike banner and numerous signature basketball sneakers, NBA star Kyrie Irving has switched to wearing ...

Sacramento Kings All-Star point guard De'Aaron Fox will soon have his own signature basketball shoe under Stephen Curry's ...

As De'Aaron Fox explained how his condition improved after wearing Stephen Curry's signature shoes, the Warriors star sided ...

The 26-year-old, known for his blazing speed and crafty ball-handling, was taken fifth overall in the 2017 NBA Draft by the ...

Warriors star Stephen Curry continues to grow Under Armour's Curry Brand and he is even receiving help from his kids with his new shoes.

Jordan Brand is putting a lot of faith in Celtics superstar Jayson Tatum as Tatum 3s launch this fall worldwide ...

Golden State Warriors star Steph Curry is currently in China for a promotional tour of his basketball shoe brand. China is ...

Dallas Mavericks star point guard Kyrie Irving is spending time in China as part of his commitment to ANTA. Irving has been seen interacting with fans and in one instance, was even parading a Kobe ...