The Los Angeles wildfires have forced many people to relocate, and Kim Kardashian and her family are no exception. While they ...

Kanye West aka Ye is a man of many pursuits. Some days he is the bane of sportswear giants, others he is a ranting rockstar ...

Despite being signed with Adidas, it seems his kids prefer Nike ... there was a box of Adidas’ acclaimed Yeezy Boost 700. Even though Nike might be a favorite of Derrick Rose’s kid ...

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This time, he’s taking aim at partner-turned-rival Adidas, Fear of God founder Jerry Lorenzo and other unnamed designers who ...

Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand.

Despite that, Ye is upset. In a lengthy post shared on Instagram last night (January 7), West accused Adidas of attempting to bury his Yeezy brand in online search results, writing, “When you ...

Adidas has responded to Kanye West's recent accusations against the brand in a heated Instagram post regarding his Yeezy partnership. The rapper, now known as Ye, claimed Adidas was undermining ...

In the post, Kanye shared a screenshot of a Google search for his popular Yeezy brand, showing the Adidas website ranking above his YZY website. “Members at Adidas, stop doing this,” West wrot ...

In a pointed message, Ye accused Adidas of prioritizing its website over Yeezy.com in search results and freezing his accounts during their partnership. "When you google Yeezy.com the adidas site ...