The prices you pay for goods online may be determined by your browsing history, zip code, and more. Learn how surveillance pricing works.

Discover how companies use your personal data to manipulate prices and what you can do to protect yourself from surveillance ...

What is surveillance pricing? As its most basic, surveillance pricing is when companies put together a profile of you and your shopping habits, then adjust prices specifically for you.

Surveillance pricing is the practice by which companies collect data about you to determine how to price their products and services. Here are some strategies for identifying and defending ...

What is surveillance pricing and how is California trying to ban it? Are you paying more than your neighbor for that backpack online? Consumer advocates say you can, all because of surveillance ...

With surveillance pricing, also known as dynamic pricing or individualized pricing, companies use a mix of personal information to tailor prices to individual online shoppers.

The Federal Trade Commission studied surveillance pricing. It released initial findings a few months ago and found some retailers track your “mouse movements on a webpage” and the “type of ...

LOS ANGELES, May 6, 2025 /PRNewswire/ -- California's landmark bill regulating surveillance pricing, AB 446 (Ward), advanced out of the Assembly Committee on Judiciary today by a vote of 8 to 3 ...

The NRF is seeking a temporary injunction to stop the law from going into effect on July 8 and a permanent injunction to stop ...

A Federal Trade Commission report showed something known as “surveillance pricing” could cost customers more depending on where they live.

LOS ANGELES, May 6, 2025 /PRNewswire/ -- California's landmark bill regulating surveillance pricing, AB 446 (Ward), advanced out of the Assembly Committee on Judiciary today by a vote of 8 to 3 ...

LOS ANGELES, May 6, 2025 /PRNewswire/ -- California's landmark bill regulating surveillance pricing, AB 446 (Ward), advanced out of the Assembly Committee on Judiciary today by a vote of 8 to 3 ...