Michael Jordan’s "Jumpman" might be the most famous athlete-associated logo on earth. Many athletes have their own branding and design; Tom Brady for example, has TB12 and LeBron James has his ...

The NBA and Michael Jordan’s the Jordan Brand announced Tuesday that all 30 teams in the league will sport the Jumpman logo on their NBA Statement Edition uniforms in the 2020-21 season.

The NBA and Jordan Brand announced Tuesday that all 30 NBA Statement Edition uniforms will now feature the Jumpman logo, starting with the 2020-21 season. The Charlotte Hornets have been using a ...

A crunchy “Flamin’ Hot” Cheeto that happens to be shaped like NBA superstar Michael Jordan’s “Jumpman” logo is up for auction at the Goldin auction house’s website.

Jordan Brand's Jumpman logo will appear on the right shoulder of the jersey and left leg of the short for all 30 Statement Edition uniforms, starting with the 2020-21 season.

The Jumpman first landed on a shoe 30 years ago, but a near-coup and an internal struggle at Nike almost prevented Michael Jordan's iconic logo from reaching fruition.

Our Shopping Guide to Jordan’s ‘Color of the Season,’ Seafoam Green: Shop the Minty-Fresh Collection Here. Ditch your monochromatic style for this spring-ready hue.

Big questions for another day, but given the $145 million Michael Jordan earned from his eponymous apparel in 2019, it's safe to say he made the right decision.