Mattel’s American Girl doll brand is continuing to celebrate its 40th anniversary with an early look at its 2027 "Girl of the Year" in a new book.

She has a direct link to one of American Girl's historical dolls, helping kids explore the power of family connections. Her story highlights kindness, cultural pride, and identity, encouraging kids to ...

If you click on links we provide, we may receive compensation. ‘The Making of American Girl’ gives readers an inside look into the origins of the company and some of its iconic dolls Mattel ...

To celebrate decades of girls, dolls and stories, American Girl has published a book that goes behind the scenes of its making and tells the tale of the beloved company’s history. ByRachel Elspeth ...

Since the company’s start in 1986, American Girl dolls have been a way for some youth to find themselves in characters. American Girl sells several lines of dolls and also publishes books displaying ...