PRIME TIME: Forevermark is bringing back De Beers’ infamous slogan “A Diamond Is Forever” for its U.S. holiday advertising campaign. Called “It’s A Long Journey to Become the One,” the television ad — ...

Tourneau, the nation’s leading luxury watch retailer for over a century, announced today that its flagship New York TimeMachine location and Tourneau.com will be the first to carry a premier selection ...

De Beers Forevermark is a diamond company that was founded as a De Beers Group subsidiary in 2008. The company promises customers rare and beautiful diamonds that are ethically sourced and ...

The campaign looks at how, in a world where promises are cheap, a Forevermark diamond is ‘strong and enduring’. Directed by Benjamin Millepied, the French dancer and choreographer who choreographed ...

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Forevermark, a subsidiary of De Beers, has appointed Nancy Liu as its chief executive officer. The role is a promotion for the executive, who is stepping up from her previous role as chief operating ...

Forevermark, the De Beers-owned diamond jewellery brand, is sharpening its India strategy. Once sold largely through other jewellers, it relaunched in the country with a retail push last year, and has ...