This new NIL partnership between two college baseball pitchers is the perfect one to promote their sibling rivalry.

Florida lands five-star guard Boogie Fland with a blockbuster NIL deal, setting a new tone in the race for college basketball ...

This five-star freshman quarterback for the Alabama Crimson Tide made his first splashy NIL purchase and took care of his ...

A new Tennessee law triggered the power conferences into demanding schools like UT sign a loyalty pledge over new player pay rules or risk expulsion.

Russell’s current NIL valuation stands at $1.3 million. His first partnership was with Panini America. He ranks 37th among ...

"In other words, even if the Third Circuit adopted DraftKings’s interpretation of the public interest exceptions, it remains ...

The NIL era of college sports has been tumultuous to say the least. Kids have come from high school to D1 college teams and ...

Meanwhile, on Friday, before the Gators regroup for summer workouts, Lagway took to social media to announce a new NIL ...

NiJaree Canady is one of the biggest stars in college softball. Here's a closer look at the Texas Tech pitcher, including her stats and NIL deal ...

In a historic move, Fran Brown becomes the first college football coach to sign with NIL marketing agency Network, redefining ...

The proposed House v. NCAA settlement introduces a first-of-its-kind enforcement regime for college athlete compensation, shifting oversight from ...

The trends are in direct correlation to the rapid increase in NIL money being doled out by college basketball programs. For one season, the starter for a power conference team in college will ...