Netflix Ads Manager has changed the game for many businesses, as they can now target one of the elite streaming services.
Google Ad Manager launches new curation capabilities, allowing agencies to buy curated audiences and inventory packages in ...
Meet the man behinds Meta's generative-AI ad features, used by over 1 million advertisers as the tech plays a more crucial ...
Are you a print subscriber? Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ...
his co-campaign manager, wasn’t taking a salary at all. In addition, the contract gave LaCivita’s firm a 3 percent cut of the first $100 million the campaign spent on TV ads, with his ...
Retracing DPG Media's journey to disentangle itself from the influence of Google’s ad platform and compete for direct ad ...
Integral Ad Science (IAS), the media measurement and optimisation platform, has announced the launch of IAS Curation with ...