New Coca-Cola Commercial Brings Many Beverages Together in TV ... - Variety
WEBJan 2, 2024 · A new campaign from the beverage giant that starts bubbling Tuesday emphasizes its broad portfolio of drinks, not just a single product such as Fanta, Diet Coke or Dasani as has been the...
Finally, a good use of AI? Coca-Cola's new ad is a branding …
WEBMar 13, 2023 · The new ad, called Masterpiece, takes us on a tour of some of the world's most famous paintings and sculptures, and it's brilliant. It's also made, partly, using AI. This new ad comes a year after the brand dropped the ball with its Coca-Cola Dreams campaign and rival Pepsi trolled the soft drink in its own ad, Better With Pepsi.
Coca-Cola Launches Real Magic Brand Platform, Including …
WEBSep 29, 2021 · Coca‑Cola Launches ‘Real Magic’ Brand Platform, Including Refreshed Visual Identity and Global Campaign. Coca‑Cola is inviting the world to celebrate the real magic of humanity in its first new global brand platform …
Coca-Cola launches uplifting new “Masterpiece” campaign
WEBSep 7, 2023 · “Masterpiece” is the latest expression of the “Real Magic” brand platform and celebrates how Coca-Coca provides uplifting refreshment in moments that matter. The campaign’s creative centrepiece is a short film set in an art museum, where students are sketching select paintings on display.
‘Love What You Love, By You’ - Coca-Cola
WEBThe integrated marketing campaign will see a brand-new TVC, inspired by real breaks, VOD, OOH and Digital ads appear across Great Britain from March as well as social, digital, Influencer, PR, and in-store activations throughout the remainder of the year.
New Coca-Cola ad shows multiple brands, inspired by ‘The ... - Ad …
WEBJan 2, 2024 · Defying its customary practices with an assist from “The Bear,” a new ad from Coca-Cola Co. features multiple brands—from Coke to Honest Juice—a rare move for the drinks giant that could pay...
The Genius Behind Coca-Cola’s “New Guy” Campaign
WEBFeb 8, 2024 · In this article, we delve into the intricacies of Coca-Cola’s “New Guy” campaign, analyzing how it defies convention, resonates with audiences, and why it’s poised to leave a lasting mark in the world of advertising, …
Coke brings world-renowned art to life in ‘Masterpiece’ push
WEBMar 9, 2023 · Coca-Cola launched a new global campaign, “Masterpiece,” that uses classic and contemporary art to highlight diverse creators and elevate its core Coke beverage as a source of upliftment, according to a company release.
Coke’s logo gets a handmade upgrade for its new ad
WEBApr 9, 2024 · A new ad campaign called “Every Coca-Cola is Welcome,” features handmade Coke logos made by shopkeepers and artists from around the world. The team behind the campaign—led by ad agency...
Coca-Cola Launches “The Wonder of Us” with New Ad Campaign
WEBFeb 2, 2018 · Coca-Cola returns to the biggest advertising stage in the US for the 12th consecutive year on Sunday, 4 February, with the broadcast debut of a new 60-second spot titled, “The Wonder of Us.”.